PELATIHAN PENGELOLAAN PERSEDIAAN, PEMASARAN DAN PEMBUKUAN SEDERHANA UNTUK UMKM DESA PAKIS KECAMATAN KUNJANG KABUPATEN KEDIRI

Suryawirawan, Okto Aditya and Mahargiono, Pontjo Bambang and Cahyono, Krido Eko and Nugroho, Novianto Eko (2021) PELATIHAN PENGELOLAAN PERSEDIAAN, PEMASARAN DAN PEMBUKUAN SEDERHANA UNTUK UMKM DESA PAKIS KECAMATAN KUNJANG KABUPATEN KEDIRI. Jurnal Abadimas Adi Buana, 4 (2). pp. 122-126. ISSN e-ISSN 2622-5719, p-ISSN 2622-5700

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Abstract

The growth of MSMEs (Micro, Small and Medium Enterprises) in Indonesia, especially within remote areas such as Pakis Village, Kunjang Sub-District, Kediri District have to be nurtured in order to further increase their development even better. Numerous activities such as inventory management, marketing strategies and the implementation of simple bookkeeping are an important elements which could improve the development of MSMEs especially in Pakis Village. The aim of this community service through inventory management, marketing, and simple bookkeeping training towards various MSMEs partner in Pakis Village was to enlighten the MSMEs on the importance of inventory management, marketing activities and bookkeeping for their business. Aside from STIESIA’s lecturers, this community service activities also involved partnering with STIESIA’s Management Students Association (HIMA). The expected result of this community service activities was the increase of MSMEs practitioners understanding on the implementation of inventory management, marketing strategies, and simple bookkeeping so that they would eventually increase their product value and revenue. Keywords: Inventory, Marketing, Bookkeeping, SME, Kediri

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