Items where Author is "Mariyana, Mariyana"
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Mariyana, Mariyana and Djawoto, Djawoto and Suhermin, Suhermin (2023) The influence of hedonic shopping motivation and shopping lifestyle on impulse buying through positive emotion in e-commerce. Jurnal Manajemen dan Bisnis Indonesia (JMBI), 22 (2). pp. 25-39. ISSN e-ISSN 2597-6230, p-ISSN 2338-4557
Mariyana, Mariyana and Djawoto, Djawoto and Suhermin, Suhermin The influence of hedonic shopping motivation and shopping lifestyle on impulse buying through positive emotion in e-commerce. Jurnal Manajemen dan Bisnis.