PENGARUH LINGKUNGAN BISNIS EKSTERNAL DAN PERENCANAAN STRATEGIK TERHADAP KINERJA PERUSAHAAN MANUFAKTUR DI KOTA SURABAYA

KARTANTO, LUCKY (2008) PENGARUH LINGKUNGAN BISNIS EKSTERNAL DAN PERENCANAAN STRATEGIK TERHADAP KINERJA PERUSAHAAN MANUFAKTUR DI KOTA SURABAYA. Masters thesis, STIESIA SURABAYA.

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Abstract

Unstable environment condition will influence company to take action with that rapid change in environment. The turbulence chonge of environment need to be respond by companies, because if they do not respond correctly in the long run will be exhausted the company performance. According to above condition. this research have the objective to get empirical evidence and finding the clearly phenomenon about the influence external business environment and strategic planning to company performance. Sample company in this research are 112 manufacture company in Surabaya. Data collection in this research using data primer and processes using statistics software LISREL 8.54. From analysis using LISREL 8.54, this research have .rome finding that the influence of external buviness environment to strategic planning and company performance is high enough, and the overall external buiness environment have uncertainty condition. The application of strategic planning for overall can be classified high, and the makers of strategic planning should make a lot of attention to external business environment have uncertainty condition. The application of strategic planning for overall can be classified high, and the makers of strategic planning should make a lot of attention to external Besides external business environment the makers of strategic planning should have some attention to the other variable of the company, for example internol environment in order to achieve a better company performance, and making strategic planning mare valuable to the company.

Item Type: Thesis (Masters)
Uncontrolled Keywords: External Business Environment, Strategic Planning, and Company Performance
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Postgraduate Program > Master Program in Accounting
Depositing User: Mrs. Kristina .
Date Deposited: 13 Jun 2017 02:27
Last Modified: 13 Jun 2017 03:28
URI: http://repository.stiesia.ac.id/id/eprint/1729

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